If you’ve ever thought of building a startup, chances are the first thing you think about is having a “great idea.” You may look at many successful startups and think they all started with a unique, groundbreaking idea, and that is what led to their success. But that’s not always the case.
You have an idea, product, or service that you think people would want to buy. Since you are running the business, the majority of the profits will flow to you. The simplicity of this process is what motivates thousands of people to contemplate starting their own company. However, what halts the majority of these people in their tracks is what comes next.